• Blackmagic Design Products Join Netflix Post Technology Alliance

    Fremont, CA - October 02, 2018 - Blackmagic Design today announced that it has joined the new Netflix Post Technology Alliance and that DaVinci Resolve, its professional editing, visual effects, motion graphics, color correction and audio post production software, was chosen for three of the alliance’s four technology categories: “Color Grading,” “Editorial” and “IMF & Media Encoding.” Blackmagic Design’s URSA Mini 4.6K and URSA Mini Pro were also chosen in the alliance’s “Camera” category. (more…)
  • Immersive VR Documentary Into the Now Filmed with Blackmagic Micro Studio Camera 4K

    Fremont, CA - September 27, 2018 - Blackmagic Design today announced that Director Michael Muller used 18 Micro Studio Camera 4Ks as part of two custom built virtual reality (VR) rigs to film “Into the Now,” an underwater VR documentary, which is the first in a series of films about marine life and the challenges facing our oceans today. Told through Muller’s personal journey of overcoming his fear of sharks, the film touches on the pressing issues that our oceans face, such as climate change, pollution and overfishing, while also serving as an educational tool for viewers to experience the oceans firsthand through VR. Produced by RSA VR and Vanishing Oceans, LLC, the film premiered at the 2018 Tribeca Film Festival and was screened at the 2018 Cannes Film Festival and the Sandbox Immersive Festival, part of the 2018 Qingdao International VR Week. The film is also part of an ongoing research project with Stanford University's Neurology department on the benefits of VR for people with PTSD, anxiety and other stress disorders. Muller and Andrew Huberman, head of Neurology at Stanford University, along with a team of five scientists from Stanford, initially shot a sizzle piece, which made Muller realize the need for a better quality camera system to make the kind of film he wanted. “The challenge was that I only had two and a half months to raise funding to travel the world, and I needed a camera system that didn't exist yet. Animals are migratory, so the clock was ticking,” said Muller. “I needed 4K resolution in a compact form factor, genlock and an interchangeable lens mount, among other things. Luckily, I met Casey Sapp and Matt DeJohn from VRTUL, and they built a solution: the VRTUL 1 rig using Blackmagic Design’s Micro Studio Camera 4Ks.” San Diego based VRTUL (www.VRTUL.co) is a live action VR solutions and production company. Created and built in just eight weeks, each of the two VRTUL 1 rigs consisted of nine Micro Studio Camera 4Ks, along with a Mini Converter SDI Distribution, a Mini Converter Sync Generator and a Blackmagic 3G-SDI Shield for Arduino. The rigs were both used simultaneously and as primary and backup systems. “The Micro Studio Camera 4K was the best solution for a few reasons,” explained Muller. “Genlock ensured that the cameras maintained perfect sync, especially since we arranged them in native stereoscopic 3D pairs. The form factor was also key, since the camera’s small size allowed us to mimic the average human interpupillary distance for a realistic 3D effect, with cameras rotated 90 degrees. Also, the 4K resolution in combination with our lens choice gave us the desired pixel density, so we could achieve a final stitch of up to 6K resolution. Finally, the 422 signal allowed us to capture a high quality ProRes file via an external recorder, which provided better color flexibility in post as compared to other VR cameras which rely on H.264 compression.” Additionally, the Blackmagic 3G-SDI Shield for Arduino, Micro Studio Camera 4K’s expansion port and Blackmagic SDI Control Protocol unified all the camera controls, so Muller and his team could control all cameras simultaneously from one custom keypad. The Mini Converter SDI Distribution allowed the team to duplicate the Mini Converter Sync Generator signal, and the Mini Converter Sync Generator ensured shutter sync between all cameras. The shoot took place over the course of a year and took Muller and his team all around the world. “I obviously could have kept going, and plan to at some point, but for this first series of films I had to limit it to the nine expeditions that targeted some of the coolest things to see in the oceans. From Africa to the Galapagos, we really crisscrossed the planet, filming pretty much back to back to get it done in time for a 2018 release,” he noted. With 30 years of experience as a professional photographer, Muller has spent the past 15 years shooting animals in their natural environments, including 32 expeditions around the world to photograph sharks. “I realized that photos did not carry the power to show these animals the way people need to view them, and I thought a documentary film might be able to do what photography lacked in dimension and storytelling capabilities,” said Muller. “I want to inspire this new generation to get out and see nature and protect it. I want people to see just how amazing our planet is and that we still have time to save it. People protect what they love, and I want to find ways to help people fall in love with our oceans in ways they haven’t before.” “Creating content in VR with a brand new camera system was a fun challenge, since we were trying to discover new ways of storytelling in a medium that has no roadmaps for how to do anything yet,” he concluded. “The Blackmagic Design components performed very well and shooting VR has allowed me to bring people along on these journeys, put them right in the center of the action and see our planet in a way they’ve never be able to until now.” Press Photography Product photos of Micro Studio Camera 4K, Mini Converter SDI Distribution, Mini Converter Sync Generator, Blackmagic 3G-SDI Shield for Arduino and all other Blackmagic Design products are available at www.blackmagicdesign.com/media/images About Michael Muller Michael Muller (www.mullerphoto.com) established himself as a top celebrity photographer and television commercial director before pursuing his passion to photograph marine life. In 2016, Taschen published Muller's first book entitled Sharks, which captures sharks on film using the most powerful strobe in the world, on which Muller himself holds the patents. Muller emphasizes the necessity for more ocean protections using imagery to evoke awe, with GQ Magazine praising his portrayal of sharks "in all their sleek, gnashy, surreally beautiful glory." "Into the Now" is Muller's first film shot in VR. He is joined by creative studio Here Be Dragons to produce the rest of the films in the series, among other projects. To learn more about Muller and “Into the Now,” check out Instagram @michaelmuller7 and @intothenowVR About Blackmagic Design Blackmagic Design creates the world’s highest quality video editing products, digital film cameras, color correctors, video converters, video monitoring, routers, live production switchers, disk recorders, waveform monitors and real time film scanners for the feature film, post production and television broadcast industries. Blackmagic Design’s DeckLink capture cards launched a revolution in quality and affordability in post production, while the company’s Emmy™ award winning DaVinci color correction products have dominated the television and film industry since 1984. Blackmagic Design continues ground breaking innovations including 6G-SDI and 12G-SDI products and stereoscopic 3D and Ultra HD workflows. Founded by world leading post production editors and engineers, Blackmagic Design has offices in the USA, UK, Japan, Singapore and Australia. For more information, please go to www.blackmagicdesign.com
  • Zeiss Drops Its Very First Full Frame Camera – Zeiss ZX1

    The facts: it shoots 4K video at 30fps and 1080P up to 60fps. It has external storage via USBc which acts as an HDMI connection. It has an internal lithium-ion battery, a fixed 35mm lens, wifi and USB connectivity, comes with Adobe Lightroom installed and will be available in early 2019. Price to be determined. (more…)
  • The New ZEISS Batis 2/40 CF – The Most Versatile Lens in the ZEISS Batis Family

    The ZEISS Batis 2/40 CF bridges the gap in the ZEISS Batis family lineup OBERKOCHEN/Germany, 2018-09-27.

    With a 40 millimeter fixed focal length, the ZEISS Batis 2/40 CF (Close Focus) is the latest addition to the product family. This standard lens in the ZEISS Batis family features a quick autofocus and an extremely short minimum focus distance. Delivery will start in November 2018. "The focal length on the ZEISS Batis 2/40 CF makes it suitable for a wide range of applications, something customers have been eagerly awaiting. The lens bridges the current gap between the ZEISS Batis 2/25 and the ZEISS Batis 1.8/85," says Dr. Michael Pollmann, Category Manager for Imaging at ZEISS. (more…)
  • Hasselblad Expands Its X1D Lens Lineup With Three New XCD Lenses, Including XCD 1,9/80, Hasselblad’s Fastest Lens Ever

    Increasing the capabilities of the X1D-50c mirrorless medium format camera, Hasselblad adds three new lenses to its XCD lens family, including the XCD 1,9/80, with the largest aperture of a Hasselblad lens ever, the XCD 2,8/65 and the XCD 2,8/135 telephoto lens with X Converter 1,7. The three new lenses and one dedicated teleconverter expand the XCD family to nine different focal lengths. (more…)

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Flash Film Works Creates Visual Effects for ‘Alpha’ with Fusion Studio

Flash Film Works Creates Visual Effects for ‘Alpha’ with Fusion Studio

Fremont, CA – September 18, 2018 – Blackmagic Design today announced that Los Angeles based visual effects (VFX) company Flash Film Works used its VFX and motion graphics software, Fusion Studio, on Studio 8’s action adventure drama Alpha.

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Adobe Joins Netflix’s New Post Technology Alliance

Adobe Joins Netflix’s New Post Technology Alliance

As film nerds and TV lovers, Netflix always keeps us on the edge of our seats. From the company’s early days as a DVD rental-by-mail service to its current status as a go-to source for streaming entertainment globally, Netflix has forever changed the way content is created, distributed and consumed. Their dedication to innovation extends […]

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Sony VENICE Provides Unprecedented Flexibility With the Addition of Extension System & New Firmware Offering Powerful Features

Sony VENICE Provides Unprecedented Flexibility With the Addition of Extension System & New Firmware Offering Powerful Features

Extension System Provides Outstanding Mobility and Greater Freedom to Create Exceptional Imagery, Version 3.0 Firmware Updates Will Add X-OCN XT, New Imager Modes, Cache REC, and More

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Blackmagic Design Announces Advanced New Blackmagic RAW Codec

Blackmagic Design Announces Advanced New Blackmagic RAW Codec

Revolutionary new and modern codec that’s easier to use and much better quality than popular video formats, but with all the benefits of RAW.

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Panasonic Announces Winners of the AU-EVA1 “Share Your Vision” Film Contest

Panasonic Announces Winners of the AU-EVA1 “Share Your Vision” Film Contest

NEWARK, NJ (September 14, 2018) – At IBC 2018, Panasonic announced today the winners of its EVA1 “Share Your Vision” Film Contest, which showcases short films shot on the AU-EVA1. The award for Best Fiction Film went to Ocean, which showcases poetic images shot by European filmmaker Anders Øvergaard about a woman exploring her past. […]

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Cooke Optics launches Anamorphic/i Full Frame Plus range at IBC2018

Cooke Optics launches Anamorphic/i Full Frame Plus range at IBC2018

Leicester, UK – 10 September 2018 – Cooke Optics will add further depth and character to its acclaimed Cooke Anamorphic/i lens family at IBC2018, when it presents the 50mm focal length of the new Anamorphic/i Full Frame Plus range. This addition to the Anamorphic/i range has been designed to meet the growing appetite for large […]

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URSA Mini 4.6K and DaVinci Resolve Studio Used on Stunning National Parks Short Film Series

URSA Mini 4.6K and DaVinci Resolve Studio Used on Stunning National Parks Short Film Series

Fremont, CA – September 12, 2018 – Blackmagic Design today announced that the online series “More Than Just Parks” is captured with an URSA Mini 4.6K digital film camera and graded with DaVinci Resolve Studio.

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IBC2018: Fujinon 4K HDR Zoom Series Expands With Two New 46X Zooms Featuring Best-In-Class Stabilization and Accuracy

IBC2018: Fujinon 4K HDR Zoom Series Expands With Two New 46X Zooms Featuring Best-In-Class Stabilization and Accuracy

Valhalla, N.Y., September 12, 2018 – During IBC2018, the Optical Devices Division of FUJIFILM will officially introduce the latest in its Premier UA Series of UHD 2/3” lenses – the UA46x9.5B and UA46x13.5B. The worldwide introduction signals the continued expansion of the company’s 4K HDR lens range. FUJIFILM Optical Devices Europe will exhibit in Hall 12, Stand B20 during […]

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Sigma Expands Cine Lens Family with Three New Focal Lengths

Sigma Expands Cine Lens Family with Three New Focal Lengths

Sigma offers brand new introductions to the FF High-Speed Prime Line – 28mm T1.5 FF, 40mm T1.5 FF and 105mm T1.5 FF, and they will be debuted at IBC2018. Here’s more from the official press release:

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IBC 2018: Atomos Ninja V ready to ship, innovative new AtomX Sync and AtomX Ethernet/NDI modules announced

IBC 2018: Atomos Ninja V ready to ship, innovative new AtomX Sync and AtomX Ethernet/NDI modules announced

Melbourne, Australia – 13 September 2018 – Atomos announces that the highly anticipated Ninja V 4k HDR monitor/recorder is in mass production and on schedule to reach stores before the end of the month – fulfilling their commitment to deliver in Q3. The all-new 5″ 4kp60 HDR monitor recorder has unrivaled features in a sleek, […]

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