Following Sony’s exit just a few days ago, Canon and Panasonic have followed them out the door and away from this year’s already delayed NAB Show 2021, and for Canon, InfoComm as well.
Unsurprisingly, both companies cited the COVID-19 Delta variant as their reason, with the following statement from Canon’s press:
“Due to the ongoing health and safety concerns presented by the COVID-19 Delta variant, Canon has made a carefully considered decision to withdraw from this year’s NAB and InfoComm Shows. The communities that NAB and InfoComm represent are something that we will greatly miss this year, but the health and safety of our team members, customers, and potential show guests is our number one priority. Canon will continue our plans to communicate exciting new products and innovations in virtual and remote settings, and our teams all over the world will share our news and updates in the coming weeks. We are continuously monitoring the situation and we look forward to attending events in the future.”
And from Panasonic’s Carter Hoskins, Director of Professional Imaging:
It’s hard to believe that it’s already September, which means NAB 2021 is right around the corner. As you prepare for the event, I want to provide an update on Panasonic’s plans for the show.
After careful consideration of several key factors impacting the show, including the current conditions of the COVID-19 pandemic, we have made the decision not to attend the event in Las Vegas.
In place of participating in-person, we’re planning to meet and connect with our valued customers via our digital platforms where we look forward to sharing our exciting announcements. We are confident a digital experience will be effective, similar to events we’ve hosted over the last 18 months. We will be in touch with updates on event specifics over the next few weeks, but please reach out directly with any immediate questions.
We continue to appreciate your business and look forward to connecting outside of the show!
Canon, Panasonic and Sony’s exit leaves NAB without three of the biggest institutions to exhibit at the show for decades. A notable difference between the respective announcements is Canon’s ambiguity on future in person appearances altogether, only mentioning announcing news in “virtual and remote settings”. By contrast, Sony was specific in their exit from October tradeshows only, NAB and InfoComm. Also, Panasonic’s statement only inlcudes NAB, as they announced their exit from this year’s InfoComm in January.