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New Motorcycle Documentary "Why We Ride" Wraps Production With The C500

Referred to as “…the first feature documentary of its kind…”, Why We Ride from Gnarlynow Entertainment follows the wide world of those living the roaring motorcycle lifestyle.

Why We Ride gets into the ins and outs of the motorcycle community, and focuses on “…the increasingly popular women, youth, and family groups of the sport…”, seemingly attempting to break the stereotype of mid-life crisis ridden men looking for a thrill. They travel all across the US, reaching out across California, the Midwest and even Daytona.

The real interesting part about this is that the team chose to shoot on the C500. From what I can tell, there have only been commercials and shorts shot on the C500, making this the first feature shot on the camera. Disclaimer: If I’m wrong, someone please let me know! I did a bit of digging and couldn’t find a feature shot with the C500.

You can find out more about Why We Ride from the press release below, as well as on their website at


Walking West Entertainment, Gnarlynow Entertainment Complete Principal Photography on Feature Documentary Why We Ride
Bryan H. Carroll Captures the Heart of the Motorcycle Community

LOS ANGELES, CA (July 30, 2013)  Walking West Entertainment  and Gnarlynow Entertainment have completed principal photography on Why We Ride, the first feature documentary of its kind in years to explore all aspects of the motorcycling community and its riders.

Project helmer and Gnarlynow founder, Bryan H. Carroll, (Public Enemies, Miami Vice, Collateral) is producing and directing along with Walking West’s James Walker (Brake) as producer.  Ed Kretz Jr., (AMA Hall of Fame Racer), is on board as a technical consultant. 

Why We Ride is a story about the passion of motorcycle riders,” Carroll commented. “From a family riding together on the sand dunes, to hundreds of choppers carving through the canyons — the bond with two-wheels is the same – it brings people together in a unique and memorable way and we wanted to share that joy with an audience.”

Why We Ride began production in July 2012 with filming continuing all over the country for a full year.  From the deserts of California to the salt flats of Bonneville, visiting the rallies in the Midwest and beyond to Daytona, Carroll captured photography and interviews of riders and racers from all walks of life and all forms of motorcycling.  With a special emphasis on the increasingly popular women, youth, and family groups of the sport, the film works to show how the motorcycle community continues to grow all around us as it’s passed down from parents to their children.

Why We Ride was shot with Canon’s Cinema EOS C500 camera and paired with Codex’s Onboard S recorder, which enabled 4K resolution at rates up to 120 fps.  The package was compact and lightweight enough to be operated out the door of a speeding van or on the end of a 12 foot jib arm.  Carroll concluded, “When you’re averaging 30-40 setups per day on a documentary, the mobility and durability of the camera package is paramount.”

Why We Ride will be released later this fall.